New Play Store Update Aims To Stop Android App Subscription Fraud
In a bid to make its in-app subscriptions more transparent and secure, Google announced updated subscriptions policy. The policy update is aimed to build user trust and enhance user safety across. As a part of the policy, developers need to be transparent about their subscription offering. Google made the announcement on its blog where it states that developers would need to provide the users with clear details about the subscription offer, terms of free trials, introductory offers, and how to manage their subscription, including cancellation. Google has also released the full policy with examples of best practices and common violations that occur for developers to read on so that they can abide by it well. Developers can read the full policy and see examples of best practices and common violations in the Policy Center. If a subscription is not required, users should be able to easily dismiss the subscription offer. Clear details should be offered regarding the cost of subscription, frequency of billing cycle. Moreover, if there are any free trials and introductory offers, users should be accurately informed about the duration, pricing, and inclusion in the free trial or introductory offer. Similarly, duration around when the free trial will convert to a paid subscription should be included as well as details around how a user can cancel it if they don’t want it to convert into a paid subscription. Developers have until June 16, 2020 to bring their existing apps on Play Store into compliance with this policy.